Roots Memphis Poster Art
Illustration Graphic Design
Someone recommended me to one of the guys who runs Roots Memphis, a local non-profit CSA, contacted me asking for a poster illustration to promote an upcoming event. He wasn't very specific on requirements, we just knew what information needed to be included. Fairly straightforward. After discussing a few quick dirty sketches of ideas, we landed on the grass-roots-light-bulb concept. I used very earthy tones and textures - as Roots Memphis is all about supporting and promoting local farming.